The priority of almost every site owner is to drive as much traffic as possible. However, it is not a straightforward task to attract people to your webpage whether its an e-commerce retailer that offers various types of goods, an informative forum covering numerous topics or a blog about
full articleSocial media posting. Some Twitter posts, some LinkedIn posts there, and surely all these people interested in your product and services are going to flock to your website? Wrong. A few social posts, every so often, on a sporadic basis, are not going to encourage thousands of people to your
full articleGoogle Analytics is an efficient tool that lets you understand the target demographic of your WordPress site, so you can generate popular content to attract higher traffic.
full articleIn its simplest form, email marketing is using email to advertise your business. It is used to harness relationships with potential clients, give them information and updates about your brand, offer promotions to inspire customer loyalty, and many more. Just like marketing through snail mail,
full articleIn any organization, the sales team always has a lot going on. They're the final force, the ones that find leads, follow up on them, and (hopefully) make the sale. For the sales team of a large company, this can mean working on several jobs at the same time. It's a lot of work, and sometimes, it
full articleIt is of paramount importance to have an understanding of how a visitor is interacting on your website. Valuable insights can be obtained into the behavior pattern of the visitors, which can be meaningfully interpreted for organizations to prepare a suitable strategy and devise action plans to ensure sustainable growth of business for the organizations.
full articleThe simple answer to this question is yes; they are both functional and are used in the implementation and evaluation of key performance and key results when executing all activities in any organization. It provides a GPS and a Dashboard that ensure you stay on the line. Successful competitive businesses have adopted this OKR and KPI in shaping and evaluating their strategies.
full articleIntuition isn’t going to get you very far. Not when it comes to analysing your online content, and creating successful digital marketing campaign. To be successful online, your platforms should be delivering valuable content that your intended audience wants to receive, when they want to
full articleNo one can deny how important search engine optimization (SEO) is to digital marketing. There are billions of potential customers online, with no shortage of businesses and brands fighting for their attention. SEO is the best way to get your website in front of your target consumers and market
full articleAny good business keeps track of its progress. You can track your business’ performance through a particular set of parameters referred to as Key Performance Indicators. The main goals of the business motivate the development of KPI . To get in-depth information about the performance, you will need a KPI dashboard, starting with its definition.
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